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This page offers help in the location of information about the sales process. Included are links to information and leadership resources for sales professionals, an explanation of the concept of a sales letter, how to position against competition, shorten the sales cycle and present products, customers are your company’s most valuable asset, tools to help you study your market, track your competition and keep aware of your customer’s activities, elements common to all successful sales presentations and understanding the prospect’s needs.
Sales & Marketing Management
Sales & Marketing Management is the leading authority for executives in the sales and marketing field.
Sales & Marketing Executives International, Inc
SMEI continues to be the leading worldwide association of sales and marketing management. Its members are the top CEOs and heads of marketing or sales departments for the leading companies. SMEI members benefit from a weekly e-newsletter with top sales and marketing news headlines, speeches from marketing leaders, access to the most comprehensive online library on sales and marketing, and frequent local meetings that provide insight into the latest and most effective strategies
HSMAI is a global organization of sales and marketing professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry while operating as a leading voice for both hospitality and sales and marketing management disciplines, as well as connecting its members with customers.
If you are involved with business selling, direct selling or need a better sales presentation, the Action Selling sales training program and sales management training will benefit you. It’s not just a selling tip, a sales tool or sales book. It’s a complete sales training course that will improve your selling strategy and sales skill.
National Association of Sales Professionals
NASP is comprised of dynamic men and women who have distinguished themselves as leaders in the rapidly changing world of sales. They have committed to advancing their careers and financial security by participating in our community and/or earning recognition as a Certified Professional SalesPerson (CPSP). This enhances their prestige as the best-of-the-best within their respective employers and industries.
Center for Professional Selling
Baylor University’s Center for Professional Selling is dedicated to excellence in sales education. Based in the university’s Hankamer School of Business, the sales center is recognized as one of the premier information and leadership resources for collegiate students and sales professionals in the nation.
What is a Sales Letter?
A sales letter is a document designed to generate sales. It persuades the reader to place an order; to request additional information; or to lend support to the product or service or cause being offered. It influences the reader to take a specific action by making an offer–not an announcement–to him. To sell, the sales letter must be specific, go to the right audience, appeal to the readers needs, and it must be informative.
The Samurai Selling System
Chuck Laughlin and Karen Sage founded Corporate Visions in 1986 to provide solutions for the problems most sales and marketing professionals face – how to position themselves against their competition, shorten their sales cycle, and present their products successfully. To achieve this, they created a line of POWER MESSAGING workshops, products, and services for executives, sales professionals, and technical teams. These powerful programs, based upon the code of the ancient samurai, teach “break-out-of-the-box” strategies to dramatize a company’s uniqueness, position their products, and close the sale.
National Sales Recruiter
An Executive Search Firm specializing in Sales, Marketing, and Management positions nationwide.